Blog
The Evolution of Sales Automation: Balancing Technology and Human Connection
Sales automation has created a shift in how businesses engage with their clients. This transformation extends beyond operational enhancement; it's a journey of linking technological advancements with the underlying need for human interaction. The forward march of...
Quality Over Quantity: The Transformative Power of Qualified Lead Generation
When discussing effective lead generation strategies, the age-old adage ‘quality over quantity’ always seems to spring to mind. As businesses navigate the landscape of customer attainment, the emphasis has shifted from sheer volume to the significance of qualified...
Elevating Your Sales Strategy; Introducing Capametrix’s Account Based Selling
In the ever-evolving landscape of sales and marketing, personalisation has become the cornerstone of success. Today, we are thrilled to introduce a game-changing feature that will redefine the way you engage with your prospects and clients - CapametriX's Account-Based...
The New Paradigm of Personalised Engagement:
Business communication has experienced a seismic shift in recent years into a pandemic then out the other side and straight into a global economic downturn; not to mention the weather or the interest rates! At CapametriX, our analysis of engagement channels has...
Unleashing the Power of Account-Based Selling: Envision, Empower, CapametriX IT
Account-based selling has emerged as a game-changing strategy for effectively engaging key accounts and driving revenue growth. However, to truly unlock its full potential, organisations need more than just an ordinary solution. They require robust programs that can...
Maximising Your MDF Programs – Transforming Limitations into Strengths
Joint marketing initiatives with vendors can be a potent force for driving revenue and cultivating customer and prospect relationships. However, without effective management, MDF programs may not reach their full potential. CapametriX developed and conducted an...