Aug 7, 2020 | Market Development
Now more than ever marketing organisations need to rethink how they develop markets and generate qualified opportunities. The need to fully automate marketing outreach campaigns and consultative selling has been further intensified by restrictions on face-to-face...
Jul 23, 2020 | Market Development, Strategy
Organisations need to take a capability based approach to enhanced decision-making The best proven approach to making the most effective decisions in business is to base them on a clear understanding of the various capability frameworks needed to achieve the various...
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